100 Things Do Do In Holland Before You Die: #21 - Enjoy A Historic Taste Of Italiano At Fricano's Too

Fricano's Too (174 S River Ave, Holland, MI 49423-2848) just off the beaten path in Downtown Holland boasts pizza that, according to a former boss of mine, was the best in North America. There was a firm I worked for in Zeeland that was owned by a conglomerate out of Italy - whenever the head honchos would come stateside for various meetings or whatever, they'd ALWAYS cater in lunch from American Char in Drenthe, and they'd wine and dine the department heads at Fricano's Too. They always said it was the most authentic pizza they'd ever had in the States.

I, personally, dig the old-school vibe...the paper wrapped pizza served on cardboard reminds me SO much of being a youngster and getting pizza while Dad was playing hockey or whatever. It's a little basic, the "gimmick" is how simplistic the pizza is, or how there isn't any gimmicks at all. They got an honorable mention in my Best Pizza In Holland article back in 2020.

Earlier this year, the Manistee Local Podcast interviewed owner Ted Fricano on his thoughts and philosophies about pizza, restaurants, and life in general. I highly recommend giving this a listen to get a little insight into the hows an whys of Fricano's - they don't stray from their grandmother's vision, and they've held tight for 40 years on these values!

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