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The Path Forward

 About a year ago, I made a post outlining a few ideas I had for the blog.  My initial plan of 1 post per week has fallen mostly by the wayside as life has interfered.  Personal life has been a bear, and I haven't even had time to pursue my New Years Resolutions, let alone gather sources and research many local history topics.  There have been quite a few Future History posts as I vaguely reflect on the general situations of the world and muse on life.

So, let's talk about rebranding.  My roadmap last fall was as follows:

  • New logo 
    • - already done and deployed.  Aesthetically, I'm still struggling to find a Wordpress theme that works on PC (where I do most of my work) and mobile (where most of my traffic comes from)
  • Developing a "mission statement"
    • I haven't actually done much work in identifying my ideal reader and my niche.  As mentioned above, I've done some work on branding and aesthetics, and I have upped my presence on Instagram and Twitter, in a futile attempt at getting more referrals from there.
  • A new focus on sequestering information.
    • I mentioned the "Future History" tag, which focuses on current events and personal opinion type stuff...that's been rolled out, and I made a conscious decision to *not* separate topics out geographically - that's just too much.

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